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SEO Action Plan

SEO Action Plan

This action-oriented resource will guide you through the essentials to kickstart your digital marketing efforts. Use this checklist as a blueprint for the next 30 days to drive meaningful traffic using digital marketing best practices.

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Responsible Gilbert Kimbi
Last Update 02/07/2025
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Technical SEO SOPs
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SEO Action Plan
SOP 057: How to Setup the Perfect Robots.txt File

Create or optimize your robots.txt file and allow search engines to index your website exactly as you want them to.

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SEO Action Plan
SOP 055: How to Setup and Optimize an XML Sitemap

Set up your sitemap for the first time, or audit your existing one to contain your core URLs and be properly configured to be perfectly crawlable by search engines.

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SEO Action Plan
SOP 051: How to Implement and verify a 301 Redirect on a WordPress website

Implement and test 301 redirects on your Wordpress website and get rid of 404 errors or old content that is not relevant anymore.

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SEO Action Plan
SOP 050: Migrating an existing WordPress website towards SEO-friendly URLs

Migrate an existing non-SEO friendly URL structure on a WordPress website to an SEO-friendly one, while mitigating any potential damage and rank your site better.

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SEO Action Plan
SOP 027: How to perform a URL audit on your site

Increase your search engine rankings by knowing which of your pages need to be indexed, deindexed, redirected or canonicalized, as well as how to perform each of these actions.

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